Make Use Of Twitter To Market Your Product Or Services

Jack Dorsey created Twitter in March of 2006 and it was launched in the same year. Twitter is a social networking website that allows you to send text based messages that are limited to 140 characters to your followers. These messages are referred to as tweets and these tweets are only visible to your followers or the people who follow your account specifically to see your posts.Like Facebook, Twitter has now become one of the most famous websites on the planet. As of 2012, the website gained over 500 million total users which makes it one of the fastest growing websites. The growth of the number of users in around 6 years has been amazingly fast and proves how popular it really has become. There are approximately 340 million tweets sent daily and over 1.6 billion search queries are made by users each day.Because of how famous Twitter is, a lot of individuals and companies have come up with the idea of taking advantage of its popularity and use it as a free means of advertising their services or products.There are thousands of Twitter accounts that sell things and offer all sorts of services. For Twitter, the most common product would be clothes and accessories for electronic gadgets. You can tweet pictures of your products and wait for thousands or even millions of people to see your products and wait for them to contact you.If you’re looking at selling different products as a second job, online marketing like Facebook and Twitter Marketing can be the answer to your marketing and advertising needs. You can earn money without thinking about paying for rent or any other marketing fees. It’s like free advertising.Not all companies that sell products on Twitter are Twitter-only based companies. Some are companies that have been around for a while now and are looking for new ways to advertise their products. Almost all companies nowadays sell their products through all sorts of internet-based programs.Twitter may not be the best choice when thinking about online marketing, but it’ll be better than just leaving your stocks at some random space where only a few people can see them.If you prefer having a physical store that people can actually visit to see your stocks, it’s never a bad idea, but don’t forget to consider online marketing like Facebook marketing and Twitter marketing to boost your sales by much, much more.

Launch Your Store and Products Sky High

A successful product launch is very important to help ensure the future success of your online business. This makes product launch day extremely stressful, though exciting too. In order to make it less stressful, it’s helpful to know how to have the best possible opening day for your online store.

Before even creating your products, make sure that you understand who you want your target audience to be. These are the people you will be spending most of your time advertising to and who you want to buy your products. For example, if you want to market baby clothing, then your target audience will be parents, namely women. Build up your website and your advertising with this target audience in mind; try to advertise in sites where potential consumers would be and create articles, blogs, and email that will appeal to your audience. When you have this base to work from, you’ll find that a lot of your stress associated with the first day of your store is alleviated.

The product launch day is actually the culmination of a few weeks of work leading up to the actual day. This time should be spent advertising the opening day of your store through things like blogs, social media sites like Facebook, email, and banner advertisements. Have advertisements that are enticing, but not demanding and leave people wanting more and wondering when it’s coming. If you or someone you can hire can make a product trailer movie, do it and spread it around. Trailers are a good way to get lots of people wondering what’s going and when they can get in on it. If you can manage it, see if you can get a spot on a radio, television and/or the newspaper; the more advertising the better.

Pick your launch day carefully. Early weekend-Friday or Saturday-is the best time because people are feeling more relaxed at home and are more willing to give new sites a try. Monday mornings are statistically not as good because people are too busy rushing off to work to bother going online much. Choosing the right day will go a long way towards making or breaking the success of your opening day.

Product launch day is a nerve wracking and exciting day. Whether you are opening your store with your product or simply introducing a new product, it’s important to do it correctly so that your product will be successful and sell well.

Why an Integrated Workplace Safety and Wellness Program Is Best

Employees are a business’s most valuable asset and keeping them safe and healthy should be a priority for any company. Many businesses have a workplace safety program and a wellness program, but the two programs operate independently of one another – but should they? There are some compelling reasons to integrate the two so that employees can benefit from a more global, holistic approach to staying safe and healthy on the job.

To adequately address health and safety issues, companies need to look not only at whether an employee is performing their job safely but whether they’re healthy and fit enough to do their job without a high risk of injury. Issues like obesity, poor physical fitness and inadequate nutrition make it harder for employees to carry out certain tasks in the workplace.

The link between health and safety

According to research published in the American Journal of Public Health, people who are obese are at higher risk for occupational health issues and injuries. When obese staff are exposed to chemicals on the job, they’re at higher risk for occupational asthma and heart and lung issues compared to a non-obese person. They’re also at greater risk for ergonomic issues and bio-mechanical problems including carpal tunnel syndrome. If companies focus on workplace safety without addressing the obesity issue, the bigger problem remains. A unified approach that integrates occupational safety measures with wellness initiatives that emphasize good nutrition and weight control provides a more effective solution to the problem.

There’s also the issue of back injuries. Back injuries are one of the most common workplace safety issues, and people who are overweight and physically unfit are at higher risk for injuring their back on the job. Most back injuries occur as a result of lifting objects at work and ergonomic issues. Although it’s not possible to prevent all work-related back problems, integrating wellness with safety by emphasizing regular exercise to strengthen muscles in the lower back can reduce back injuries. Integrating workplace safety and wellness offers a more well-rounded approach to preventing back injuries.

What part does wellness play in safety? Wellness programs that focus on stress reduction, smoking cessation and alcohol and drug-related issues are also important for workplace safety. According to a study published in a Canadian publication called The Daily, smokers are at greater risk for being injured at work compared to non-smokers. Among women, the risk was nearly double. Stress does more than just affect employees psychologically – it increases their risk of being injured on the job. Employees who are under stress at home or at work are distracted and less able to focus on doing their job safely. Integrating stress management into a workplace safety program can help reduce the number of injuries and motivate employees to be more productive. Nutrition is another factor that a workplace safety and wellness program should address. Employees who start their day with only a cup of coffee are more prone to blood sugar drops that can lead to workplace injuries. Good nutrition is an integral part of any safety program.

There’s another benefit of merging wellness and workplace safety. Employees are less likely to participate in programs that address workplace hazards than they are wellness programs that focus on personal benefits. Integrating the two makes it more likely that employees will take part.

The bottom line

Combining workplace safety with wellness has a number of benefits for both employees and employers. Most importantly, it helps to create a safer, healthier and more productive workplace – and that’s something every company should strive for.