Make Use Of Twitter To Market Your Product Or Services

Jack Dorsey created Twitter in March of 2006 and it was launched in the same year. Twitter is a social networking website that allows you to send text based messages that are limited to 140 characters to your followers. These messages are referred to as tweets and these tweets are only visible to your followers or the people who follow your account specifically to see your posts.Like Facebook, Twitter has now become one of the most famous websites on the planet. As of 2012, the website gained over 500 million total users which makes it one of the fastest growing websites. The growth of the number of users in around 6 years has been amazingly fast and proves how popular it really has become. There are approximately 340 million tweets sent daily and over 1.6 billion search queries are made by users each day.Because of how famous Twitter is, a lot of individuals and companies have come up with the idea of taking advantage of its popularity and use it as a free means of advertising their services or products.There are thousands of Twitter accounts that sell things and offer all sorts of services. For Twitter, the most common product would be clothes and accessories for electronic gadgets. You can tweet pictures of your products and wait for thousands or even millions of people to see your products and wait for them to contact you.If you’re looking at selling different products as a second job, online marketing like Facebook and Twitter Marketing can be the answer to your marketing and advertising needs. You can earn money without thinking about paying for rent or any other marketing fees. It’s like free advertising.Not all companies that sell products on Twitter are Twitter-only based companies. Some are companies that have been around for a while now and are looking for new ways to advertise their products. Almost all companies nowadays sell their products through all sorts of internet-based programs.Twitter may not be the best choice when thinking about online marketing, but it’ll be better than just leaving your stocks at some random space where only a few people can see them.If you prefer having a physical store that people can actually visit to see your stocks, it’s never a bad idea, but don’t forget to consider online marketing like Facebook marketing and Twitter marketing to boost your sales by much, much more.

The Importance of Workplace Safety Posters

Workplace safety posters play an important role in effective safety communications, safety precautions and safety warnings to workers. It is one kind of safety communication. Their applications in chemical industries are very common where various potential hazards present.

Safety regulations and legal require the use of workplace safety posters. Generally, these posters have to be placed in workplaces where hazards exist. They warn workers about specific hazards that accompany their jobs and naturally appear in such workplaces.

Government or Department of Labor in each country has may already established the required workplace safety posters. And in some cases, the government has prepared these printed posters that can be used directly.

When the safety regulation requires such posters application, there will be certain penalties or fines for violations. In general, the employers will be fined when workers get injured due to lack of safety posters as required by the regulations.

Some employers may think that these posters for workplace are only devoted for the workers or employees. But, actually they are wrong. These posters are purposed to protect both workers and employers.

Employers would not responsible for any incident happen in the workplace if they have applied the required posters. As an example is the usage of eye goggle. When the employers have displayed the poster of eye goggle according to the regulation, then when worker or employee gets injured by chemical splash without using eye goggle, the employer does not responsible. The reverse condition is also applied.

However, before displaying any safety posters in the workplaces, always bear in mind that these posters should be relevant, clear and to the point. Use only common words and communicative images or pictures to get workers’ attention.

Five Website Design Errors to Avoid Before a Website Launch

It will take me 0.05 seconds to form an opinion about your site. And 94 out of 100 such decisions are design-based, as revealed in a Northumbria and Sheffield University research. Unquestionably, snap decisions define a good deal of online user behavior.

A website design is never complete. You have to debug and recheck regularly to keep it on target. However, some design mistakes can cause much harm to credibility and business, if not rectified before you launch your website.

User Experience (UX) Design Mistakes

As per KoMarketing usability report, 86% visitors want easy access to information about the products and services on a website. If need to know isn’t met with proper usability, your site’s reputation will suffer.

You must control the amount of information on each web page. They need to be in concise pockets, linked to other content/pages in a context.

Check for link repetition. Remove any broken ones. If there is a search bar, make sure that it produces adequate results. Make your home button readily seen. 36% of visitors try clicking on the website logo to get back.

If your site features microsites or subsites, ensure that the user has a way to get back to you. Don’t leave visitors stranded on an orphan page.

Lack of Clarity

If I click on a link labeled ‘Chicken Food’, do I land on a web page about ‘Food items for Chicken’ or ‘Food items made from Chicken’?

The purpose of an excellent design is to achieve clarity. It means lowering the cognitive load of a user when they’re trying to get through your web page.

Descriptive headings, visual hierarchy, fewer features with evident objectives are elements of a sharp design. However, avoid the following;

Inappropriate category names
Unexpected search results
Similar-sounding links
Barely visible prices or info
Unsorted content
Confusing/misleading navigation setup

Over-Simplicity in Design

If you give a user fifteen minutes to read through your web page content, two-thirds will prefer creative copies over plain information.

Flat designs are minimalist, painless to implement, direct, and easy on the eyes. But, if taken too far, they can lead to boring colors, basic text, handicapped usability, and a generic website.

There’s a fine line between the two outcomes.

The ultimate design goal is clarity. While simplification helps this objective, overdoing it may stifle creativity and reduce the visitor’s inspiration to stay.

Weak/Absent Responsive Design

Of the total time a person spends online, mobile users account for 71% in the USA & China, 61% in the UK, and 91% in Indonesia. 52% of them refuse to engage with companies whose websites exhibit poor optimization for small screens.

Responsive web page design allows flexible viewing, hassle-free, and quick usage.

It offers you easier analytic reports, lower bounce rates, enhanced conversion rates, and some cost-cutting. Also, 80% of mobile phone searches about local businesses convert.

While mobile-friendliness isn’t an official Google ranking factor for websites yet, it has become a crucial element when the search engines consider web pages’ efficiency.

Non-Scannable Text Organisation

HubSpot research reveals that 43% of visitors skim through the content. If it fails to seize their attention, they bounce.

Also, easily scannable content boosts readability by 47%. Needless to say, the visitor must be able to skim through your content, be it for a blog post or a web page.

Avoid long, cluttered paragraphs. Use bullets. Use the white space to your advantage. Use Bold and Italics with moderation.

You need winning section headers. Use subheadings. Aim for a bite-sized chunk of content. Using images and videos in context help by breaking your text. They help a user grab the point quickly.

Don’t Delay the Launch Chasing After the Perfect Website Design

Your site must appropriately emphasize its objective, be user-centric and detailed. If you find your web pages lacking in more than half of the factors I mentioned earlier, halt the launch and think about alterations.

However, there is no point chasing the most flawless look & feel. With times, audience accumulation, and overall purpose, new issues in web designing will always crop up.

Keep an eye on the trends while you try not to make common website mistakes, and you’ll witness decent results in no time.